Who We Are

Baby Charm is a small family owned company based out of Charlotte, North Carolina whose mission is to make life easier for parents like you.

Amber (CEO of Baby Charm) founded the company in 2018. In the past, she solely had a diaper bag which became a burden to carry around and dig through during every outing. She then started looking for a stroller organizer but had trouble finding one that could fit as much as a diaper bag and still be compact enough to fit her stroller.

After becoming frustrated with the lack of compatible products, Amber decided to design her own organizer based on what was important to her as a parent...and so the journey began.

The Baby Charm Stroller Organizer became an instant hit with friends & family so Amber decided to share her product with the world and since then, demand for the organizer has exploded! At Baby Charm we pride ourselves on customer satisfaction and premium quality products for parents on the go.

Our high-tough customer service team is here to provide all the support you need no matter how big or small. We are proud to have assisted 100's of happy customers just like you to make #parentlife easier, and it is success stories such as these that motivate our team to provide the best product and service possible to make sure you do too.